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Courageous

Four men, one calling: To serve and protect. As law enforcement officers, Adam Mitchell, Nathan Hayes, David Thomson, and Shane Fuller are confident and focused. Yet at the end of the day, they face a challenge that none of them are truly prepared to tackle: fatherhood.
Filled with action-packed police drama, COURAGEOUS is the fourth film from Sherwood Pictures, the moviemaking ministry of Sherwood Baptist Church in Albany, Georgia. Riveted moviegoers will once again find themselves laughing, crying, and cheering as they are challenged and inspired by everyday heroes who long to be the kinds of dads that make a lifelong impact on their children.

The film was produced with a budget of $2 million, but on its opening weekend it grossed $2 million in pre-sales alone and grossed $9.1 million total for the weekend. It grossed a total of $34.5 million, over 17 times its budget. The film opened to mixed reviews from critics, but received a rare A+ CinemaScore rating from filmgoers.

Blueprint Advertising was fortunate enough to play a part in the online marketing (See: RCO Program) for Courageous. Since the theatrical release, Blueprint again played a role in the marketing efforts for a Church Ministry release, and then the DVD release.

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